Ask yourself this question: Wouldn’t McDonald’s love to get five cents more on every Big Mac if their sales would remain constant? Then why don’t they raise the price? The answer is obvious: they fear the loss of revenue as fewer people buy their Big Macs So if they already know they can’t raise the price a nickel how can these people claim they can get away with raising it over thirteen nickels?

via Idiot Economics “Research” Claims McDonald’s Can Double Salaries If It Wants To : The Last Resistance.