Dumb

Let’s see. We are running a huge retail business. We need to cut costs. How should we go about cutting back costs without hurting sales?

I know, let’s come up with an incredibly simple scheme that ensures we fire all our top sales people. Every last one of them.

It boggles the mind.

Here’s a chart of Circuit City’s stock performance over the past couple years. I’ve marked the spot at which they took this bold cost saving action with a little red explosion. Yeah, that really helped stop the bleeding.

circuitcity.gif

2 Comments

  1. COD
    Dec 19, 2007

    I called this back when it happened.
    http://www.odonnellweb.com/?p=3266

  2. Jay
    Dec 20, 2007

    You are the man!